Ex-Google Engineers Launch OpenArt AI One-Click Video Beta

OpenArt, a startup founded in 2022 by two former Google engineers, has launched a beta feature called One-Click Story that transforms a single sentence, script, or song into a one-minute video with a story arc, fueling the viral popularity of AI-generated 'brain rot' videos among younger audiences. The tool offers three templates—Character Vlog, Music Video, and Explainer—and leverages over 50 AI models, including DALLE-3, GPT, and Stable Diffusion, enabling users to create diverse content from TikTok-style vlogs to music and explainer videos with minimal effort. OpenArt, which has about three million monthly active users and is on track for over $20 million in annualized revenue, aims to lower barriers to AI content creation but faces challenges regarding copyright infringement and ethical concerns, such as unauthorized use of popular intellectual property and potential misuse. The company actively tries to block infringing content and is open to licensing discussions with IP holders, though users are warned that platforms may remove infringing videos. This innovation reflects a broader shift toward AI-assisted multimedia content creation, blending creativity and algorithmic automation to engage users with quick, visually striking narratives. While the technology democratizes video production, it also sparks debates around intellectual property rights, artist style mimicry, and the risks of misinformation.