Celsius Holdings Reports Rising Short Interest Amid Mixed Analyst Ratings

Celsius Holdings Inc. (CELH) has recently garnered attention from investors, with a consensus recommendation of 'Moderate Buy' from research analysts and an average target price of $49.94. However, the stock has faced challenges, returning -7.4% over the past month, while analysts project a decrease in earnings of 29.4% for the current quarter. Institutional investor interest remains strong, with Assenagon Asset Management recently boosting its holdings by 85%, and various funds adding or reducing stakes in the company. Notably, short interest in Celsius increased by 6.6% in December, indicating growing skepticism among some investors. Despite these challenges, the overall sentiment seems to lean towards optimism, with a majority of analysts maintaining buy ratings. Investors are advised to monitor earnings projections closely, as they significantly influence stock valuations.