Netflix faces customer backlash over imminent price hikes

Netflix has announced a price increase across its subscription tiers, effective immediately, which has led to significant backlash from subscribers. The ad-supported plan will rise from $6.99 to $7.99, the standard ad-free tier from $15.49 to $17.99, and the premium plan from $22.99 to $24.99. This decision comes despite the streaming service reporting a record increase of 19 million new subscribers in the last quarter of 2024, sparking accusations of corporate greed among users. Many have taken to social media to voice their frustrations, threatening to cancel their subscriptions over the frequent price hikes. Some users expressed that Netflix is becoming more expensive than traditional cable services, questioning the value of the content offered. The price increase marks the first adjustment to the entry-level ad-supported tier since its launch in 2022, following a previous hike in October 2023.