Nvidia reportedly acquires synthetic data firm Gretel for over $320M

Nvidia has reportedly acquired Gretel Labs, a synthetic data platform startup, for a price in the nine-figure range that exceeds Gretel's last valuation of $320 million. Founded in 2019, Gretel specializes in generating realistic, privacy-preserving datasets for AI and machine learning applications, allowing organizations to safely share and utilize data without compromising sensitive information. The acquisition is seen as a strategic move by Nvidia to enhance its generative AI capabilities and address data scarcity challenges in AI model training. Following the announcement, Nvidia's stock rose over 2%, reflecting positive investor sentiment. The integration of Gretel’s approximately 80 employees into Nvidia is expected to bolster the company's suite of AI tools, particularly in generating synthetic datasets. Nvidia has yet to comment on the acquisition details, which align with broader industry trends where major tech companies increasingly turn to synthetic data for AI development.