Lily James Stars in Swiped Depicting Bumble CEO Whitney Wolfe Herd's Rise

The film "Swiped," now available on Disney+, is a docu-drama starring Lily James as Whitney Wolfe Herd, the co-founder of Tinder and founder and CEO of Bumble. It chronicles Wolfe Herd's journey in the male-dominated tech industry, highlighting her experiences of sexual harassment at Tinder, which led to her lawsuit against the company, and her subsequent creation of Bumble, a dating app designed to empower women by requiring them to make the first move. The movie explores the challenges Wolfe Herd faced navigating sexism in tech culture and her ambition to reshape the online dating landscape. Despite the film's serious themes, some critics note tonal shifts that soften the narrative towards a more optimistic ending. James portrayed Wolfe Herd without direct communication due to a non-disclosure agreement, bringing her own interpretation to the role to authentically depict the highs and lows of Wolfe Herd's story. "Swiped" reflects broader issues of gender inequity in tech while celebrating the resilience and impact of a pioneering female entrepreneur.