Sarah Jessica Parker's shoe brand, SJP by Sarah Jessica Parker, will close by fall 2024 after a decade in business. The New York flagship store on Bleecker Street will close on August 25, while international locations in Dubai, Qatar, and the UAE will remain open until further notice. The brand, known for its colorful and unique designs, was co-founded with George Malkemus, who passed away in 2021. The company expressed gratitude to its loyal customers and partners in a statement, and customers can continue shopping online, with prices reduced. Despite the closure, Parker has yet to comment on the closure but recently introduced a new Fall 2024 shoe style on Instagram.