Apple Music Radio Stations Launch Globally on TuneIn

Apple Music has partnered with TuneIn to make its six live, commercial-free radio stations accessible outside the Apple Music app for the first time, reaching TuneIn's 75 million monthly active users globally. These stations—Apple Music 1, Hits, Country, Música Uno, Club, and Chill—will be available on various platforms via TuneIn, including smart speakers, mobile apps, and the web. Apple aims to convert TuneIn listeners into paying subscribers through promotional links directing users to the full Apple Music ecosystem, as its U.S. market share has declined from 30% in 2020 to 25% in 2024, while Spotify's share rose to 37%. The human-curated stations contrast with Spotify's algorithm-driven approach, highlighting Apple's emphasis on curated content. This expanded distribution strategy reflects Apple's effort to compete more effectively against Spotify by broadening access to its radio offerings beyond its native app. However, algorithmic stations remain exclusive to paying Apple Music subscribers.