Netflix Reports Record Viewership in 2024

Netflix's viewership data for the first half of 2024 reveals a significant preference for British dramas, with 'Fool Me Once' leading the charts at 108 million views, followed by 'Bridgerton' Season 3. The platform recorded over 94 billion hours watched, marking an increase from last year. Despite poor reviews, Kevin Hart's 'Lift' has become Netflix's second most-watched film of the year, accumulating 129.4 million views. Critics have lambasted the film, citing it as 'laughably bad' and one of Hart's worst. Additionally, Netflix's engagement report highlights the success of both English and non-English titles, showcasing the strength of UK productions. Overall, the data underlines Netflix's dominant position in the streaming market amidst growing competition.