Jayson Tatum Named to Forbes 30 Under 30

Jayson Tatum of the Boston Celtics has been named to Forbes' '30 Under 30' list for 2024, celebrating his achievements including leading the Celtics to their 18th NBA championship, winning his second Olympic gold medal, and signing a historic five-year, $315 million contract. Tatum's off-court ventures generate an estimated $13 million annually, supported by his sneaker deal with Nike's Jordan Brand and his role as the cover athlete for NBA 2K25. He expressed a desire to continue improving and aims for more accolades, including an MVP title. Tatum's performance in the 2023-24 season has been outstanding, averaging 26.9 points, 8.1 rebounds, and 4.9 assists. He is joined on the Forbes list by other notable athletes like Jalen Brunson and Caitlin Clark. The recognition highlights Tatum's impact both on and off the court as he continues to build his legacy in the NBA.