Netflix's KPop Demon Hunters Sparks Global Streaming Craze

'KPop Demon Hunters,' a Netflix original animated film, has achieved global success, earning praise from BTS members and topping music charts with its viral soundtrack. The soundtrack debuted at No. 8 on the Billboard 200—2025's highest for a soundtrack—while two songs entered the Billboard Hot 100, and all tracks reached Spotify’s Top 100 and South Korea’s Melon chart. The film features collaborations with major K-pop artists like TWICE and producers from The Black Label, blending K-pop and animation in a cultural phenomenon. In addition to the film's breakout success, Netflix’s July lineup includes Sean Baker’s acclaimed indie film 'Tangerine' and the comedy hit 'Grown Ups 2,' which has become the platform's most-streamed title despite poor reviews. These releases highlight Netflix's diverse offerings and its ability to unite audiences across genres and regions. The combined impact of viral soundtracks, K-pop fandom, indie cinema, and nostalgic comedies underscores streaming's global influence.