Uber Plans B2B Logistics Launch in Delhi via ONDC Partnership

Uber is expanding into India's B2B logistics market by launching a new service in partnership with the Indian government-backed nonprofit Open Network for Digital Commerce (ONDC). This initiative will initially focus on food deliveries for businesses on the ONDC platform, with plans to extend into e-commerce, grocery, pharmacy, and healthcare logistics. Leveraging its extensive network of 1.4 million drivers, Uber aims to provide on-demand, efficient last-mile logistics, mirroring its U.S.-based Uber Direct service but limited to ONDC-registered businesses. The move positions Uber as a competitor to established Indian logistics players like Shiprocket, Shadowfax, Porter, and Loadshare while supporting the Indian government's goal of decentralizing digital commerce and empowering small and medium enterprises. Additionally, Uber is integrating metro ticketing powered by ONDC into its app, starting with Delhi Metro and planned expansion to other cities in 2025. This strategy is part of Uber's broader effort to deepen its presence in India's digital economy and logistics sector amid rapid market growth.