Apple Plans iPhone 17, Three Apple Watch Models September 9

Apple is set to unveil its new iPhone 17 lineup, including the regular iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and the ultra-thin iPhone 17 Air, at a September 9 event, with pre-orders starting September 12. The iPhone 17 Air is expected to be the thinnest and lightest model yet, featuring a new horizontal camera bar, the A19 chip, and Apple's custom C1 modem, though it may have shorter battery life. Alongside the iPhones, Apple plans to launch the Apple Watch Ultra 3, which will likely feature a larger display with higher resolution, the new S11 chip, 5G capabilities, and satellite connectivity for Emergency SOS, targeting outdoor enthusiasts. The Apple Watch Ultra 3's design changes are expected to be modest, focusing on function over form, and it will potentially have improved screen technology allowing updates like second-by-second watch faces. Additionally, the Apple Watch SE is expected to receive a design refresh and a chip upgrade, while the Series 11 will continue the trend of modest performance improvements to support new AI features. These product launches underscore Apple's focus on design innovation and enhanced user experiences across its device ecosystem.