Blake Lively is experiencing a significant moment in her career this summer, starring in multiple films including the highly anticipated adaptation of Colleen Hoover's novel, 'It Ends with Us.' Lively not only stars in but also produces the film, which features her husband Ryan Reynolds' creative input on a key rooftop scene. Both Lively and Reynolds are set for a box office showdown this weekend, with 'It Ends with Us' projected to earn between $23 million and $50 million, while Reynolds' 'Deadpool & Wolverine' is expected to lead with around $50 million. The films cater to different audiences, yet both have generated substantial buzz, particularly due to the popularity of the source material for Lively's film. Despite the competition, the couple remains supportive of each other's projects, even collaborating on promotional efforts. Their careers reflect a successful partnership that extends beyond their personal lives into their professional endeavors.