Milwaukee Brewers Reach MLB Playoffs With Record 97 Wins, Overcoming Payroll Disparity

The Milwaukee Brewers, competing in Major League Baseball's smallest media market, have achieved their best season since relocating to Milwaukee in 1970, finishing 2025 with a franchise-record 97 wins and leading MLB. Despite a relatively modest payroll ranked 21st in the league, the Brewers have demonstrated strong attendance growth and high local TV ratings, energizing their fan base as they prepare for the National League Division Series (NLDS) against their longtime rivals, the Chicago Cubs. This NLDS matchup marks the first postseason meeting between the two teams and highlights a competitive rivalry, with the Cubs seen as a balanced team and the Brewers noted for their scrappy offense and solid defense. The Brewers have made seven postseason appearances in the last eight years, though their playoff success has been limited, with hopes high that this season will break that trend. Their recent history includes a strong finish to the regular season with a 14-game winning streak and a first-round bye, positioning them well for a deep playoff run despite past postseason disappointments. Fans and analysts alike view the Brewers as a team overcoming geographical and financial constraints to compete at the highest level in baseball.