Golf Generates $1.6 Billion, Supports 13,000 Jobs in Myrtle Beach 2024

A comprehensive economic impact study reveals that golf is a $1.6 billion industry in the Myrtle Beach area, supporting over 13,000 jobs and generating nearly $483 million in wages and benefits in 2024. The study highlights that approximately 759,000 golfers traveled to the region last year, contributing more than $705 million directly to the local economy through tourism-related spending on lodging, dining, and transportation. Golf facility operations accounted for $365 million of the direct economic impact, while capital investments added $27.5 million. The golf industry also produces $135 million in state and local taxes, emphasizing its vital role in the area's economy and South Carolina's GDP. Events like the 42nd Play Golf Myrtle Beach World Amateur Championship, which draws thousands of players globally, exemplify the sport's influence on local tourism and economic activity. Industry leaders note that golf has evolved into a year-round attraction that supports families, charitable causes, and environmental stewardship, cementing Myrtle Beach's reputation as the Golf Capital of the World.