Prime Video Series Highlights LSU Athletes' NIL Impact
Prime Video Series Highlights LSU Athletes' NIL Impact
Prime Video Series Highlights LSU Athletes' NIL Impact
News summary

The new Prime Video docuseries 'The Money Game' explores the impact of Name, Image, and Likeness (NIL) rights on LSU's star student-athletes, showcasing how they navigate lucrative endorsement deals while balancing academic and athletic responsibilities. Directed by Drea Cooper, the six-part series features prominent athletes such as Olivia Dunne, Angel Reese, and Jayden Daniels, highlighting their journeys in the evolving landscape of college sports since the NCAA policy change in July 2021. Notably, Reese has secured deals with major brands like Reebok and Beats by Dre, while Daniels, now an NFL draft pick, capitalized on his popularity during his college career. The docuseries aims to provide an all-access pass to LSU's athletic culture and the significant financial opportunities now available to college athletes. 'The Money Game' premiered on September 10, 2024, and is available for streaming in over 240 countries.

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