Neiman Marcus has rebranded its iconic 'Christmas Book' as the 'Holiday Book' for the first time in its 98-year history, sparking controversy among employees and customers. The change, aimed at promoting inclusivity, was met with criticism from employees who were reportedly not informed beforehand and attribute the decision to CEO Geoffroy van Raemdonck's focus on diversity and inclusion rather than business performance. While the catalog still features extravagant gifts, it avoids traditional holiday imagery, leading some to accuse the company of abandoning its legacy. The decision comes amidst company restructuring and a planned acquisition by HBC, the parent company of Saks Fifth Avenue, in 2025. Neiman Marcus has defended the change as a way to welcome customers from all backgrounds, but many insiders feel the move erodes the retailer's historical identity. The catalog's cover this year bears the slogan 'A Neiman's Fantasy' instead of the rebranded title.