Nintendo Switch 2 Launch Faces High Demand, Shortages

Nintendo's Switch 2 console is set to launch on June 5, 2025, priced at $450 in the US and £395 in the UK, with pre-orders selling out rapidly due to high demand. Nintendo president Shuntaro Furukawa has acknowledged the higher price as a potential barrier to early adoption, although software bundles such as Mario Kart World are intended to encourage buyers. Despite the premium price, analysts report that Nintendo is making minimal profit per unit due to production costs and tariffs. Official accessories, such as the GameCube Controller, are also experiencing stock shortages amid strong interest. Nintendo emphasizes the Switch 2's upgraded hardware as essential for delivering new gameplay experiences, aiming to establish it as the new industry standard. Both fans and investors are closely watching to see if the Switch 2 will replicate or surpass the original console's early success.