Instagram Plans Dedicated iPad App After Years of User Demand

Meta is reportedly developing a dedicated Instagram app for iPad users, a move prompted by the ongoing uncertainty surrounding TikTok's future in the U.S. and the potential for a ban, which may drive creators to seek alternative platforms. For years, Instagram has faced criticism for only offering a scaled-up version of its iPhone app, resulting in a subpar experience for iPad users. The new app could provide features tailored to the iPad's larger screen, such as landscape mode and improved multitasking capabilities. This development comes after Instagram's head, Adam Mosseri, previously stated that an iPad app was not a priority due to limited resources and a small user base. However, the competitive landscape is shifting, and Meta seems eager to capitalize on opportunities as users reevaluate their platform choices. While there is no official timeline for the app's release, the anticipation marks a significant change in Instagram's strategy towards its tablet users.