THG PLC has announced plans to spin off its technology platform, Ingenuity, as part of a strategy to maximize shareholder value and improve its financial performance. Following extensive shareholder engagement, the demerger aims to create a focused entity comprising THG's beauty and nutrition businesses, which are described as highly profitable and cash-generative. Despite reporting a revenue decline of 3.6% to £934 million in the first half of the year, THG saw strong growth in its beauty division, with revenues increasing by 6.9%. The firm has received necessary tax clearances and is reviewing potential structures for the demerger, though no specific timeline has been set. Additionally, THG is seeking to change its listing category on the London Stock Exchange to include its remaining business in the FTSE indices, which is expected to enhance investor protection and liquidity. The company anticipates a return to revenue growth in the third quarter, particularly in its Nutrition division.