COH Sports Completes Sheffield United Takeover

COH Sports, led by Steven Rosen and Helmy Eltoukhy, has completed the takeover of Sheffield United, acquiring 100% control from former owner Prince Abdullah bin Mosaad Al Saud for $135 million. Rosen and Eltoukhy, now co-chairmen, aim to bring long-term success to the club, emphasizing consistent competition in the Premier League and supporting the current management team. The acquisition includes all club assets, such as the men's and women's teams and associated real estate. The new owners expressed their commitment to making Sheffield United accessible and affordable for fans, recognizing their vital role in the club's identity. Sheffield United, currently leading the Championship with a three-point advantage, has faced a challenging ownership transition, including collapsed bids from other potential buyers. The takeover concludes Prince Abdullah's 11-year involvement with the club, during which he gained full control after a legal battle in 2019.