NFL, lululemon Launch Premium Apparel Collections for All 32 Teams

The NFL and lululemon have launched a new partnership — lululemon’s first entry into NFL-licensed merchandise — rolling out premium, performance-focused apparel for all 32 teams now available on Fanatics. The line includes men’s and women’s hoodies, joggers, quarter-zips, leggings and accessories made from lululemon’s technical materials and signature sleek, minimalist design. Inspired by the brand’s best-selling lifestyle lines, the collection blends performance comfort with everyday style and features official team branding as a modern, fashion-forward alternative to traditional jerseys and sideline gear. Individual team collections (for example, the Pittsburgh Steelers, New England Patriots, San Francisco 49ers, Detroit Lions, Green Bay Packers, Kansas City Chiefs and Philadelphia Eagles) are live on Fanatics.com. Several articles note that links on the site may be affiliate links and the publisher may receive compensation if readers purchase or register through them.