Alaska Air Group Reports Record $11.7 Billion Revenue for 2024

Alaska Air Group concluded 2024 with record revenues of $11.7 billion and a net income of $395 million, marking a significant turnaround after operational challenges earlier in the year. The successful acquisition of Hawaiian Airlines in September 2024 is viewed as a transformational milestone, with plans to unlock $1 billion in incremental pre-tax profit over the next three years. CEO Ben Minicucci highlighted the company's strategic focus on enhancing customer experience and operational efficiency through its 'Alaska Accelerate' plan. The airline also announced a performance-based pay increase for employees amounting to approximately six weeks' salary, totaling $325 million. The fourth quarter results showed an adjusted pretax margin of 7.1%, positioning Alaska Air Group among the industry's top performers. Looking ahead, the company expects continued growth and has authorized a $1 billion share repurchase plan to bolster shareholder confidence.