Apple Plans AI Enhancements With Privacy-Focused Data Strategy in iOS 18.5

Apple is set to enhance its AI capabilities with a new privacy-focused training system in iOS 18.5, aimed at improving its Apple Intelligence features while adhering to strict user privacy standards. The company will utilize synthetic data to train its models, ensuring that actual user information, such as emails, never leaves user devices or is shared with Apple. This approach comes as Apple seeks to address past criticisms of its AI offerings, which included generating inaccurate content in notifications and delaying Siri upgrades. The system will only engage users who opt-in to device analytics, allowing Apple to glean insights without compromising individual privacy. Apple aims to boost features like notification summaries and text generation capabilities, positioning itself to better compete with other AI leaders. This initiative reflects Apple's ongoing commitment to balancing innovative AI advancements with user privacy concerns.