89X Returns to Detroit, Windsor Airwaves After Five-Year Hiatus

Windsor's iconic alternative rock station 89X officially returned to the airwaves at CIMX-FM (88.7) after a five-year hiatus during which it aired country music. The relaunch happened at 8:08 a.m. with Jane’s Addiction’s “Stop,” the same song that originally launched the station in 1991, symbolizing a strong nod to its roots. The station, now branded as "Windsor’s Alternative," aims to create an inclusive community-focused atmosphere that honors its legacy while appealing to both longtime fans and new listeners. Brad Gibb, Program Director and a longtime 89X fan, emphasized the station’s deep connection to the Windsor community and its cultural impact over nearly three decades. Bell Media and iHeartRadio Canada are driving the revival, with plans for locally programmed shows and a return to the alternative rock format that made 89X influential in both Canada and the U.S. The relaunch was preceded by a teaser campaign and nostalgic promos, marking a significant moment for fans who remember 89X’s heyday during the grunge era and beyond.