Los Angeles Designates KCON Day Amid Record K-Pop Festival Crowds

KCON LA 2025, held at the Los Angeles Convention Center and Crypto.com Arena, celebrated its 13th year with a packed weekend featuring a blend of established K-pop acts and emerging talent, interactive fan experiences, and brand activations. Los Angeles officially designated August 1 as KCON Day, recognizing the festival's significant cultural and economic impact in promoting K-pop and Korean culture globally. The event included multiple stages, meet-and-greet sessions, panels, and immersive zones dedicated to K-beauty and K-food, enhancing fan engagement beyond traditional concerts. Attendance continues to grow, with millions of fans participating both in person and online worldwide, and the event was livestreamed for global audiences. KCON's evolution from a modest 10,000-attendee event in 2012 to a global phenomenon highlights its role as a cultural bridge and a major driver of Korean pop culture in the U.S. and beyond. City officials and Korean consular representatives praised KCON for fostering cultural exchange, boosting tourism, and uniting fans across diverse backgrounds.