Dua Lipa is poised to enter the ice cream market, having applied for a license to protect her brand for a range of frozen desserts, including dairy and non-dairy options, ice cream cones, and milkshakes. Known for her unique taste, Dua has expressed her preference for vanilla ice cream topped with olive oil and sea salt, diverging from traditional flavors. This venture comes as she celebrates her 29th birthday and continues to build her lifestyle brand, Service95, while also managing her commercial assets with her father. Dua's recent social media posts showcase her glamorous birthday celebrations and relationship with Callum Turner, reflecting her high-profile lifestyle. With significant earnings from her music career, Dua is on track to become one of the UK’s wealthiest pop stars. The success of her upcoming ice cream brand is highly anticipated, given her innovative approach to flavors and branding.