McDonald's Rejects Bitcoin Treasury Proposal Ahead of Shareholders' Meeting

McDonald's has rejected a shareholder proposal from the National Center for Public Policy Research urging the company to incorporate Bitcoin into its treasury strategy, citing a preference for board-driven investment decisions. The SEC confirmed McDonald's legal stance, allowing the company to exclude the proposal from its upcoming shareholders' meeting as it pertains to ordinary business operations. Proponents argued that adding Bitcoin could enhance McDonald's market competitiveness and financial stability amidst a growing trend of corporate cryptocurrency adoption. Despite the rejection, analysts remain divided on McDonald's stock outlook, with an average price target suggesting moderate growth potential. While some view Bitcoin as a strategic asset, McDonald's cautious approach reflects a focus on its core business and a resistance to volatility. The SEC's endorsement of McDonald's decision may influence how corporations navigate digital asset strategies in the future.