Ford Delays Large EVs, Refocuses on Midsize Models

Ford has delayed the launch of its next-generation all-electric F-150 successor and E-Transit van to 2028 in response to declining electric vehicle demand and mounting financial losses in its EV division. The company is now prioritizing the development of more affordable, midsize electric vehicles, with a new pickup truck targeted for release in 2027. This effort is being driven by a specialized team of engineers from Tesla, Rivian, and Apple at Ford's new Electric Vehicle Design Center in Long Beach, California. The team is developing a $25,000 EV platform capable of supporting multiple body styles to better compete with Chinese automakers. Ford considers its current F-150 Lightning and E-Transit models sufficient for the time being as it adjusts its EV strategy. The Long Beach facility represents a major shift in Ford's approach, emphasizing agility, integration, and cost competitiveness.