Cal Donors Withhold Support Until Ron Rivera Gains Control

Prominent donors to the California Legends Collective, the NIL program of the University of California, Berkeley, are withholding financial contributions until Ron Rivera is granted full control over the football program. The donors, including president Kevin Kennedy, argue that Rivera, who was appointed as the program's first general manager, should have a role similar to that of Andrew Luck at Stanford, who recently made headlines by firing a head coach. Currently, Rivera reports to the university chancellor, while head coach Justin Wilcox reports to the athletic director, which the donors believe undermines Rivera's potential impact. They contend that Rivera's extensive NFL coaching experience positions him well to lead the program effectively. Kennedy emphasized the need for clear reporting lines and accountability, stating he cannot in good conscience ask other donors to contribute under the current structure. The situation reflects a broader trend in college athletics as programs adapt to the evolving NIL landscape and competition for talent.