Jackson's Launches Avocado Oil Kettle Potato Chips Nationwide

Calvin Lee, a Singaporean influencer, recently tested a unique dish called Oreo congee, blending traditional savory rice porridge with the sweet and bitter elements of Oreos, which he described as 'very very ok.' This experiment reflects a growing trend in social media gastronomy, where food influencers showcase unconventional recipes that challenge traditional culinary norms. The popularity of such fusion dishes highlights the advent of nostalgic flavor combinations that appeal to adventurous eaters. Additionally, the rise of better-for-you snacks continues with brands like Jackson's introducing kettle chips made with avocado oil, catering to health-conscious consumers. This trend underscores a broader shift in the food and beverage industry towards innovative flavor profiles and healthier ingredient choices. As consumer interest in unique snack experiences grows, companies are increasingly merging traditional and contemporary flavors to attract novelty-seeking diners.