Pharrell’s JOOPITER Sells Michael Jordan Rookie Card for $2.5 Million

Pharrell Williams’ digital auction house JOOPITER made headlines with its debut sports collectible sale, where a signed 1986-87 Fleer #57 Michael Jordan rookie card sold for a record-breaking $2.5 million. This card is one of only three in existence with a PSA Mint 9 grade and a Gem Mint 10 signature grade, having been signed by Jordan during a private 2024 signing event. The sale attracted bidders from 50 countries, highlighting the global demand for culturally significant sports memorabilia, especially tied to Jordan’s iconic rookie season and the debut of the Air Jordan 1 sneaker. Michael Jordan’s brand continues to grow in value, bolstered by his ongoing roles and endorsements, with memorabilia bearing his name consistently fetching top prices. This milestone sale underscores the booming sports card market, where NBA legends like Jordan, LeBron James, Kobe Bryant, and Stephen Curry dominate high-value transactions. The market for sports collectibles remains vibrant and is expected to see further record-breaking sales in the near future.