AMP Introduces Numberless Debit Cards to Combat Fraud in Australia

AMP Bank has announced its plan to introduce numberless debit cards, becoming the first bank in Australia to do so in partnership with Mastercard. The cards will feature a blank face without traditional digits, with card details accessible through the AMP banking app, enhancing security against scams and fraud, particularly for small businesses. This initiative is part of a broader strategy by Mastercard to phase out physical card numbers by 2030, aiming to reduce fraud and streamline online transactions through biometric authentication. AMP's banking app will include advanced fraud protection features, such as requiring video selfies for user verification. According to Mastercard, Australia accounts for a significant portion of global fraud, making this move critical for consumer protection. The numberless cards are expected to launch in February and represent a step forward in payment security and convenience for Australian entrepreneurs.