Prime Video Expands Streaming Offerings With 100+ Add-On Channels

Amazon Prime Video continues to solidify its position as a leading streaming platform by offering a vast array of content and convenient features for subscribers. With over 200 million subscribers as of April 2024, Prime Video provides access to a diverse catalog that includes more than 1,000 TV shows and 11,000 movies, along with popular original series like "Fallout," "The Boys," and "Reacher." The platform enhances user experience by allowing subscribers to add over 100 additional streaming services, such as Apple TV+, Max, Paramount+, and Crunchyroll, all accessible within the Prime Video interface, simplifying content management and billing. In anticipation of Prime Day 2025, Prime Video has launched a slate of Indian and international premieres, including new seasons of favored originals like "Panchayat" and original films like "Heads of State," catering to a global audience. Meanwhile, free ad-supported streaming services like Rakuten TV offer an alternative for viewers seeking a broad selection of over 10,000 titles without subscription fees, though the latest blockbusters require rental or purchase. Together, these developments illustrate the evolving streaming landscape where consumers balance between subscription services with expansive content libraries and free platforms supported by advertising.