Henry Cavill Joins Longines as Brand Ambassador

Henry Cavill has been named the latest Ambassador of Elegance for Longines, aligning with the brand's ethos that 'elegance is an attitude.' Cavill expressed his admiration for Longines' understated elegance, stating that true quality is evident in every detail and action, a philosophy he resonates with deeply. Longines' CEO Matthias Breschan highlighted Cavill's sophistication and warmth, noting his multifaceted personality as a perfect embodiment of modern elegance. The partnership continues Longines' tradition of collaborating with individuals who exemplify true elegance in both their professional and personal lives. As part of his ambassador duties, Cavill plans to visit Longines' headquarters in Switzerland to experience the brand's craftsmanship firsthand. This announcement comes as Longines prepares for its 200th anniversary in 2032, showcasing Cavill alongside other notable ambassadors like Jennifer Lawrence and Kate Winslet.