Clay Secures $3B Series C Funding Led by CapitalG

Clay Labs Inc., an AI-driven sales automation startup founded in 2017, has completed a Series C funding round led by CapitalG, Alphabet's independent growth fund, valuing the company at approximately $3 billion. This funding round follows a recent secondary tender offer allowing employees to sell shares at a $1.5 billion valuation, with plans for annual tender offers to provide future liquidity opportunities. Clay’s platform integrates AI to streamline sales and marketing processes by automating research, contact management, and personalized outreach, helping thousands of customers including OpenAI, HubSpot, and Canva. The company's AI capabilities enhance prospecting by connecting to numerous CRM systems and enrichment sources, improving engagement and conversion rates through tailored messaging. Clay competes with established sales technology providers such as ZoomInfo, Lusha, and Apollo.io, as well as newer entrants like Unify and Common Room. Existing investors include Sequoia, Meritech Capital, Boldstart Ventures, Maple VC, First Round Capital, and Box Group.