Nike Signs Top 2025 High School Basketball NIL Athletes

Nike Basketball has announced its elite Class of 2025 NIL athletes, signing top high school basketball prospects Tyran Stokes, Brandon McCoy Jr., and Aaliyah Chavez to multiyear shoe contracts. Stokes, the No. 1-ranked player in the 2026 recruiting class, and McCoy, a highly regarded combo guard, are both part of California's CIF-compliant deals that allow them to benefit from NIL without marketing their schools. Aaliyah Chavez, the No. 1 overall recruit in the 2025 class and a freshman at Oklahoma, has also joined Nike's NIL roster, highlighting the growth of women's basketball. These partnerships represent Nike's broader commitment to supporting and inspiring the next generation of athletes by providing career-building collaborations beyond simple sponsorships. The NIL deals underscore how high school and college athletics have become increasingly intertwined with business and brand partnerships. Additionally, Clemson wide receiver Antonio Williams recently signed an NIL deal with Nike, joining other collegiate athletes backed by the brand.