TikTok Unveils AI Alive Photo Animation Tool

TikTok has launched 'AI Alive,' an AI-powered tool that transforms static photos into dynamic, short-form videos within TikTok Stories, allowing users to add movement, visual effects, and ambient sounds like shifting skies or drifting clouds to their images. The feature is accessible via the Story Camera, where users can select a photo and use prompts for animation. TikTok ensures safety and transparency by labeling AI-generated content, embedding C2PA metadata to identify AI origins, and using multi-step moderation to review photos, prompts, and final videos. Users are encouraged to report any content that may violate guidelines, and TikTok has reassured advertisers about its safeguards against misuse. The launch places TikTok ahead of competitors, as platforms like Snapchat are only starting to introduce similar features. TikTok's focus remains on creative empowerment, user safety, and maintaining trust and transparency.