UK Sees Record Sales of No-Alcohol Beers

The UK is experiencing a significant rise in the popularity of no and low-alcohol beers, with sales expected to reach a record 140 million pints in 2024, up from over 120 million in 2023. This surge comes amid a challenging landscape for pubs, with approximately 80 establishments closing each month, a 56% increase from the previous year. The British Beer and Pub Association (BBPA) highlights that 12% of all pub beer sales in December 2023 were no or low-alcohol, reflecting a growing inclusivity within the pub sector. The BBPA is urging the UK Government to align its no and low-alcohol thresholds with those of other countries to stimulate further growth and consumer awareness. As pubs adapt to changing drinking habits, the industry's diverse offerings are making it more welcoming than ever. BBPA chief executive Emma McClarkin emphasizes that these trends cater to consumers looking for moderation during festive celebrations or those who abstain from alcohol entirely.