Foxtale Raises $30 Million in Funding Round

Foxtale, a direct-to-consumer skincare brand, has successfully raised $30 million in a Series C funding round, led by Japan's KOSÉ Corporation, with participation from existing investors including Panthera Growth Partners and Kae Capital. This investment will enable Foxtale to enhance its research and development capabilities and expand its product offerings, aiming for profitability by the end of the next financial year. The company reported a significant growth of 150% year-on-year, expecting gross revenues to reach ₹330-350 crore, and plans to scale its operations by introducing new categories and establishing an R&D center in India. Founded in 2021, Foxtale primarily operates online, with over half of its revenue generated through its website. The partnership with KOSÉ will also allow for collaborative product development and marketing strategies tailored to the Indian market. As the competitive landscape in the beauty sector evolves, Foxtale aims to capitalize on the growing demand for high-quality skincare products tailored for Indian consumers.