Clash of Clans Partners NFL Star Travis Hunter for Two-Way Summer Jam Campaign

Travis Hunter, the 2025 NFL second overall pick by the Jacksonville Jaguars, has partnered with Supercell's Clash of Clans for a unique in-game promotion called “Travis Hunter’s Two-Way Deal” as part of the Summer Jam 2025 campaign. The promotion celebrates Hunter's rare two-way football talent by offering players a chance to earn a total of 2 million in-game gems, split evenly between offense and defense, and an opportunity to join Hunter's own in-game clan by demonstrating skills in both attack and defense. Hunter's authentic passion for Clash of Clans, highlighted by a viral moment of him playing the game during the NFL Draft green room, adds credibility and cultural synergy to the campaign. The Summer Jam event includes various bootcamps and resource boosts, making it an ideal time for players to upgrade their bases and armies. This campaign blends Hunter’s dual-threat football legacy with his gamer identity, emphasizing a crossover between sports and gaming communities. The partnership, created by agency David New York, leverages Hunter’s persona to engage both football fans and gamers in a fresh, interactive experience.