Meta, Ray-Ban Launch Limited Coperni Smart Glasses at Paris Fashion Week

Meta and Ray-Ban launched the limited Ray-Ban Meta x Coperni Edition smart glasses during Paris Fashion Week, with only 3,600 pairs available for a retail price of $549. These glasses feature a translucent black-gray frame, gray mirrored lenses, and the Coperni logo, blending fashion with advanced technology like a 12 MP camera and AI capabilities for real-time translation and object recognition. This collaboration marks Ray-Ban's first fashion-branded partnership, aiming to appeal to both fashion enthusiasts and tech-savvy consumers. The glasses maintain the classic Wayfarer design while incorporating modern functionalities such as hands-free music streaming and photo capture. Meta has ambitious plans for the smart glasses market, having sold over two million units of their previous models and targeting five to ten million sales in the future. The official sale starts on March 10, accessible through online platforms of Coperni, Meta, and Ray-Ban.