UTA Appoints Darnell Strom Head UK Office Expanding Europe, Middle East, Africa

United Talent Agency (UTA) has appointed partner Darnell Strom as head of its newly created UK office role, based in London, to oversee the agency's operations and expansion across Europe, the Middle East, and Africa. This move aligns with UTA's strategy to transform London into a major international hub following recent acquisitions including Curtis Brown, ROOF Football Agency, and MediaLink. Strom, who joined UTA in 2019 and was formerly head of culture & commerce, brings extensive experience and a diverse client roster across entertainment, fashion, sports, and media, including Malala Yousafzai, Michaela Coel, and Jonathan Anderson. CEO David Kramer praised Strom’s ability to connect across departments and geographies and highlighted his creative vision as key to leading UTA’s international growth. Strom emphasized London as a dynamic, creative market where UTA has only begun to realize its potential, expressing enthusiasm for building stronger connections across London and broader regions. He will collaborate closely with UTA’s local teams and acquired businesses to drive new business opportunities and growth throughout the region.