Disney Scraps AI Deepfake of Dwayne Johnson in Moana Remake Over Legal Concerns

Disney explored using AI deepfake technology to digitally overlay Dwayne Johnson's face onto his cousin and stunt double Tanoai Reed for the live-action Moana remake, aiming to allow Johnson to appear in multiple scenes without being on set for all of them. Johnson approved the plan, and Disney worked with AI company Metaphysic for 18 months on contract negotiations and technical details. However, Disney's legal department raised concerns about protecting Johnson's likeness, data security, and the unclear ownership of AI-generated content, which ultimately led to the decision to abandon the AI digital double. The move highlights ongoing industry debates over the ethical and legal implications of using AI in filmmaking, despite its potential for cost savings and creative flexibility. The live-action Moana, starring Johnson as Maui and Catherine Laga'aia as Moana, is scheduled for release in July 2026 with all of Johnson's scenes filmed without AI alteration. This case underscores the tension between embracing AI advancements and addressing legal and ethical challenges in Hollywood's evolving use of technology.