Brendan Rodgers has emphasized the urgency for Celtic to actively engage in the transfer market as the summer window nears its close. With Paulo Bernardo's move from Benfica close to completion for £3.4 million, Celtic's squad has seen limited additions, raising concerns among fans ahead of their title defense. Alongside Bernardo, goalkeepers Kasper Schmeichel and Viljami Sinisalo have joined the club, but Rodgers insists more first-team-ready players are needed. He warned that Celtic must not 'snooze' on transfers, highlighting the importance of continuous improvement to tackle upcoming challenges. Additionally, the club faces pressure to retain key players like Matt O’Riley, amid interest from Southampton and Atalanta, with Rodgers committed to demanding fair valuations. The clock is ticking as Celtic prepares for their first match of the season against Kilmarnock on Sunday.