YouTube stars MrBeast, Logan Paul, and KSI have launched Lunchly, a new grab-and-go lunch option aimed at providing a healthier alternative to the popular Lunchables brand. Lunchly offers three meal options—Pizza, Nachos, and Turkey Stack 'Ems—each including a Prime Hydration drink and a Feastables chocolate bar. The trio claims their product has fewer calories, less sugar, and more electrolytes compared to Lunchables, positioning it as a nutritious choice for kids and adults alike. Despite the healthier branding, some experts caution that Lunchly still consists of processed foods. The launch taps into the creators' existing fan base and leverages their prior success in the food and beverage industry.