Meta's Threads Developing Feature Like Bluesky's Starter Packs

Meta's Threads is developing a feature similar to Bluesky's popular 'Starter Packs', which are curated lists that help new users find accounts to follow. Screenshots of the feature, still in development, were shared by technologist Chris Messina, indicating that it will allow users to handpick recommended profiles. Bluesky, which has seen significant growth recently with over 23 million users, responded to this development with a sarcastic comment suggesting Threads should simply join Bluesky if it continues to replicate its features. The introduction of Starter Packs could enhance user engagement on Threads, which has grown to 275 million monthly active users since its launch. Threads has already adopted other features from Bluesky, including custom feeds, indicating a strategy to compete more effectively in the social media landscape. As competition intensifies, the user experience on both platforms may shift dramatically with these new developments.