'Hurry Up Tomorrow' Flops, Faces $15M Loss

The Weeknd's feature film debut, 'Hurry Up Tomorrow,' opened to a disappointing $3.3 million across more than 2,000 theaters, failing to break into the top five while 'Final Destination: Bloodlines' led the weekend with a $51 million debut. Critics gave the movie a low Rotten Tomatoes score (14-16%), describing it as underwritten and more like an extended music video than a traditional film. The Weeknd stars as a fictionalized version of himself, joined by Barry Keoghan and Jenna Ortega, but the film's poor critical and commercial performance continues a trend set by his canceled HBO series 'The Idol.' The underwhelming box office returns put the film's $15 million budget at risk of not being recouped. Recently, The Weeknd announced plans to retire his stage persona, positioning both projects as part of a broader personal and artistic transition. Despite struggles in film and television, The Weeknd's music career remains strong.