HGTV Cancels Seven Shows Amid Viewership Drop, Financial Struggles
HGTV Cancels Seven Shows Amid Viewership Drop, Financial Struggles

HGTV Cancels Seven Shows Amid Viewership Drop, Financial Struggles

News summary

HGTV has canceled seven shows recently due to financial struggles and declining viewership, including popular series like 'Christina on the Coast,' 'The Flipping El Moussas,' and 'Battle on the Beach.' The network's viewership has dropped significantly, from an average of 1.5 million in 2017 to about 773,000 last year, with a 26% decline among the key 18-49 demographic. Rising production costs, especially for home renovation shows that can cost up to $500,000 per episode, combined with President Donald Trump's tariffs increasing material costs, have contributed to the cancellations. More real estate-focused shows are less expensive to produce, and HGTV is reportedly adjusting its schedule to make room for new programming, including a new Property Brothers series. Although HGTV remains one of the more popular cable networks, it faces challenges retaining younger viewers and competing with the rise of DIY renovators on social media. The network has not officially commented on the cancellations but has begun recruiting participants for returning shows, indicating some programs will continue despite the cuts.

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