Tourists Seek Hidden Gems as Overtourism Rises

Tourism trends across Europe are shifting as overtourism drives travelers to seek out lesser-known and revitalized destinations. Spanish cities like Barcelona face anti-tourism protests and new restrictions, while destinations such as La Coruña and Zaragoza actively welcome tourists looking for authentic experiences. Eco-friendly sites like Lobos Island highlight efforts to preserve natural environments. In Italy, Stornara has reversed its population decline through a successful street art festival, while ghost towns like El Alamin near Madrid and Varosha in Cyprus attract 'dark tourists' interested in history and decay. Blackpool in the UK now exemplifies the issues of seaside decline with derelict hotels and social problems. Meanwhile, Tomar, Portugal, has been named Europe’s top hidden gem for summer 2025, reflecting the growing appeal of off-the-beaten-path travel.